The Hotel Haïtza – the rock in Basque language – is deeply rooted in the collective memory of Pyla’s locals. Built in 1930 by the visionary Louis Gaume, the neo-Basque architectured establishment  is a cornerstone of the golden age and the rise of the Silver Coast. Haïtza quickly became an emblematic place welcoming famous personalities: the actress Annabella, the designer Jeanne Lanvin, the Rothschild or Michelin families, but also the performers Charles Trenet and Yves Montand. The hotel became the unavoidable meeting place for the Arcachon Bay enthousiasts, the epicenter of an eccentric and cosmopolitan cultural bustle.